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Government funding

BUD Fund

The largest government grant for a Hong Kong company expanding into the mainland or ASEAN/FTA markets: up to HK$7M cumulative per company, 50:50 matching, HK$1M cap per project. The official eligibility is loose (non-listed + real operations), but the real-world bar is much higher (turnover, MPF for local staff, a physical office).

This fits you if

You have a Hong Kong company (non-listed), real operations and some turnover, and want to expand into the mainland or ASEAN/FTA markets (branding, upgrading, sales, e-commerce). The largest single sum an ordinary business can get.

This is not for you if

Your company is newly formed with no turnover, no local staff and no physical office (fix that first); or what you actually need is tech R&D funding (see HKSTP / Cyberport / ITF-related schemes).

Key figures
Cumulative cap per company
HK$7

M[S34]

Cap per project
HK$1

M[S34]

Max number of approved projects
Matching ratio
50:50

government ≤50%, company must fund ≥50% in cash[S34]

Geographic coverage
48economies: mainland China + the 10 ASEAN countries + Australia/Japan/Korea/UK/Canada/several European countries, etc.

expanded from 40 to 48 on 2026-06-15[S34]

Project duration
Up to 24 months[S34]
Standard processing
Written notice within 60 working days after HKPC receives all documents

accepted year-round[S34]

Cumulative approved
12,800applications / ≈HK$7.9B

to 2026-01[S58]

TID (administered by HKPC)Year-round
Up to HK$7M cumulative per company (HK$1M cap per project)Match: 50:50 (government ≤50%)
Deadline / window
Accepted year-round
Duration
Up to 24 months per project
Company age
In practice, incorporated for at least 1 year
Turnover
Prior-year turnover ≥HK$3M is safer (≥HK$1M may be considered)
Employees
≥2 employees with 3 months of MPF contributions
For whom
Non-listed Hong Kong companies with real operations in HK; expanding into mainland / ASEAN / FTA markets
Documents
  • Business Registration Certificate + Certificate of Incorporation
  • Recent audited financial statements
  • Office tenancy agreement + utility bills
  • MPF contribution records
  • Shareholder / shareholding proof
  • Project proposal (objectives, actions, budget, timeline)

What can BUD cover?

Three categories: ① brand development ② upgrading and transformation ③ expanding domestic-sales / marketing channels. Common eligible costs: exhibition and related fees, advertising and promotion (ad spend ≤50% of total project budget), company website / promotional materials / marketing apps, testing and certification, market research, and product/trademark/patent registration.

Sub-scheme · Easy BUD
Up to HK$150K per project (raised from HK$100K on 2026-06-15), with simplified forms and documents and processing halved to 30 working days; accepted year-round, one submission every 6 months; projects ≤12 months. Use it first if you want to run through the process quickly.
Sub-scheme · E-commerce Easy
Within the HK$7M cap, up to HK$1M can be used for mainland and ASEAN e-commerce projects. Dedicated to cross-border e-commerce.
Side by side

Who can apply: official vs. real-world thresholds

The heart of this page. The official wording is loose, but the operating bar is much higher — this is what the official sites won't tell you.

Official thresholds (loose)
  • Registered in Hong Kong under the Business Registration Ordinance (Cap. 310)
  • Non-listed company (listed companies / financial institutions / insurers / state-owned enterprises generally not eligible)
  • Substantive business operations in HK (assessed via staff records, financial statements, transaction/operating records)
Real-world thresholds (strict — as agents describe them / common for the mainland track; the official assessment prevails)unverified
  • Hong Kong company incorporated for at least 1 year
  • Prior-year total turnover ≥HK$3M is safer (≥HK$1M may be assessed)
  • ≥2 employees with 3 months of MPF contributions
  • A physical office (tenancy agreement + monthly utility bills; a virtual address alone is not accepted)
  • One of the mainland-affiliation shareholding tests: an individual holds ≥30% of the HK company and ≥50% of the mainland company / the HK company directly controls ≥50% of the mainland company / the HK and mainland companies share the same shareholders in the same proportions
How to apply
  1. 1

    Self-check the hard thresholds

    Turnover / employee MPF / office / shareholding — if you fall short, fix it first.

    Pitfall: Going only by the official line 'non-listed is enough' and wasting your effort.

  2. 2

    Prepare documents

    Business Registration Certificate, Certificate of Incorporation, recent audited financial statements, office tenancy agreement + utility bills, MPF contribution records, shareholder proof, and a project proposal (objectives/actions/budget/timeline).

    Pitfall: A vague project proposal struggles to pass review.

  3. 3

    Submit online

    Online application form (some parts require an MS Word copy).

  4. 4

    HKPC assessment

    Year-round; notice within 60 working days after all documents are received (30 working days for Easy BUD).

  5. 5

    Sign the agreement → disbursement

    Options: 75% upfront (for longer projects) + 25% on completion, or the full amount paid on completion.

    Pitfall: Without cash-flow planning, fronting the money is a heavy strain.

  6. 6

    Execute (≤24 months) → sign-off → final payment

    Pitfall: An incomplete evidence trail (contracts/invoices/deliverables) stalls sign-off.

What the official sites won't tell you
  • You cover 50% in cash, and most is reimbursed/matched later — you front the money· First-hand insight in the works

    Work out how much you can afford to front before you apply

  • The real-world bar is far higher than the official one· First-hand insight in the works

    With no turnover, no local staff and no physical office, 'non-listed is enough' is an illusion

  • Agents often take a cut of the approved amount, and it's not small· First-hand insight in the works

    You can do much of the paperwork yourself; before signing, ask how they charge and whether there's a fee if unsuccessful

  • The project must actually be done, and sign-off is strict· First-hand insight in the works

    Advertising / exhibitions / certification need a complete evidence trail (contracts, invoices, deliverables)

  • Don't believe 'guaranteed approval'· First-hand insight in the works

    Assessment looks at the project's commercial viability and evidence; a promise of 100% approval is a red flag

Next steps
  1. 01Self-check the hard thresholds first → if you fall short, build up turnover / local staff / a physical office before applying.
  2. 02Want to test the waters quickly → use Easy BUD (≤HK$150K, 30 working days) to run through the process once.
  3. 03Doing mainland/ASEAN e-commerce → use the HK$1M E-commerce Easy allocation.

The SME Export Marketing Fund (EMF) was merged into BUD on 2026-06-30.

Don't confuse it with the discontinued TVP (TVP stopped taking new applications on 2024-12-31).